Millmark
Industrial marketing

Making industrial businesses clear to customers and capital

Who Millmark is for

We work with manufacturers, industrial businesses, and construction contractors.

We are remote-first and engineering-minded: clear language, structured work, and materials that actually help you win real deals — with customers, banks, and investors.


Millmark is a good fit if you:

  • Run real operations — a plant, factory, production business, industrial services, or serious construction projects (not a “paper company”).

  • Have messy materials — facts, documents, numbers, and sales assets are scattered across folders, files, and chats — and it’s slowing deals down.

  • Are planning growth — you want more capacity, new markets, bigger customers, or larger deal sizes.

  • Are talking to capital — you’re heading to a bank, investor, or strategic partner but don’t yet have a clear, deal-ready package (story, ownership/legal structure, numbers, document index).

  • Are early-stage or scaling — you’re a startup or growth-stage team and want to build things properly from day one.

How we look at your business

We view your company through three lenses at the same time — the bank, the investor/partner, and the large customer — because real deals are decided from all three sides.

1
The bank
Numbers, risk, and logic: how much you need, what the money will do, and whether the business can realistically service it.
2
The investor / partner
Growth, margins, team, and market: whether the opportunity is worth backing and how you will scale and generate returns.
3
The large customer
Reliability, quality, timelines, and pricing — plus proof that you run a professional operation, not a “backyard shop.”
4
Our role
We translate all of this into one clear, deal-ready package — financials, documents, and messaging you can confidently present to anyone.

COMPANY BOOK

The Company Book is your institutional foundation for talking to capital and large customers.

It turns fragmented information into one coherent, decision-ready system — business model, money logic, governance, operations, and risks — in a format banks, investors, and procurement teams actually use.

This is not a marketing deck. It is a working package you will rely on in negotiations, tenders, financing processes, and major commercial decisions.


Why €3,000 is positioned this way

€3,000 is an intentional entry point into a professional, institutional-grade system.
It is designed to be accessible for serious companies that want to do things properly — fast — while keeping the scope focused, practical, and immediately usable.

Think of it as: the minimal viable “capital-ready” foundation, not a discounted product.


What you will receive

  • A precise, no-fluff description of your business: what you sell, to whom, and how you scale

  • Clear logic of turnover, margins, and working capital

  • Transparent ownership and governance structure in a lender/investor-friendly format

  • Financial logic and growth scenarios built on your real data and drivers

  • Ready-to-use materials:

    • Investor deck (capital-ready structure)

    • One-pager / executive summary

    • Q&A tailored for banks, investors, and major customers

  • A practical data checklist so you can maintain and update the system over time​​​​​​​

Why this matters

  • Reduces rejection risk and uncomfortable questions

  • Shortens financing and sales cycles

  • Makes your company “readable” to lenders, investors, and procurement

  • Creates a durable asset that supports fundraising and ongoing marketing

  • Replaces chaos with a single, structured source of truth


Price: €3,000 ($​​​​​​​3,500)

Company Book FAQ

Is the Company Book a pitch deck or an internal document?
No. It is not a sales deck, a branding document, or an internal report. The Company Book is an external, decision-ready package built for banks, investors, and major customers. It reduces friction, cuts back-and-forth, and makes your company easy to evaluate.
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We don’t have everything documented. Can you still work with us?

Yes — that is the normal starting point.
We work with what you have, separate what is critical from what can wait, and create a clear, prioritized structure so you can move forward without trying to “fix everything at once.”

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We have a complex group with multiple companies. Is that a problem?

No. Complexity is typical in industrial and construction businesses.
We don’t simplify your business — we make its logic readable for external decision-makers: who does what, where revenue sits, where risks are, and how entities relate to each other.

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Why is Company Book prepared per legal entity?

Banks and investors assess legal entities, not group stories.
Each entity has its own ownership, responsibilities, financial logic, and document set. Company Book is therefore prepared per legal entity, and pricing reflects real work scope — not the size of your financing request.

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Do you provide legal, accounting, or audit services?

No. We do not replace lawyers, accountants, or auditors.
We structure and align your existing information, identify logical gaps, and prepare materials for external review. Deep archival work or full due diligence is handled separately if required.

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Can this be done internally, and how long does it take?

You can try — but most teams struggle not with collecting files, but with building a coherent logic across history, numbers, ownership, and documents.

Preparing a Company Book typically takes 2–4 weeks, depending on complexity and responsiveness. This includes structured interviews, data review, drafting, and two revision rounds.

More complex groups, multi-entity structures, or missing documentation may require additional time.

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MARKETING  ongoing support (12+ months) 

Marketing at Millmark is built around deals, not posts.

We run a disciplined, outcome-driven system that makes your company clear, credible, and predictable for large customers, banks, and investors. We act as your external marketing function — aligning messaging, keeping materials current, and ensuring decision-makers see the same story at every touchpoint.


What we do


Strategy & positioning

  • Positioning aligned with how lenders and investors think

  • Focus on your highest-conversion offers, segments, and deal types

  • Simple, commercial explanation of what you sell and why it wins

Content & communication system

  • Practical content that proves competence, stability, and execution capability

  • Continuous updates to core materials and website sections (Typical Projects, First 30 Days, FAQ)

  • Up to 2 analytical or expert articles per month

  • Selective distribution of key materials via relevant channels (typically YouTube + one social platform)

Sales support (core priority)

  • Commercial proposals, tender packages, presentations, and one-pagers

  • Objection handling, meeting preparation, and follow-ups

  • Structuring complex deals so they are clear for customers, banks, and partners

Capital communications

  • Regular updates to presentations and numbers as your business evolves

  • Materials for banks and investors, and preparation for reviews or due diligence


Pricing: €7,000 ($​​​​​​​8,300) / month

Marketing FAQ

Do you manage our social media?​​​​​​​
Only when it directly supports deals and trust.
We prepare and adapt key materials for selected platforms, but we do not run daily SMM aimed at vanity metrics or follower growth.
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Will you generate leads for us?​​​​​​​
We first build the foundation that makes lead generation work: clear positioning, credible proof, strong materials, and structured follow-up logic.
Paid or outbound marketing can be added later — once this foundation is in place.
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What do you actually do each month?​​​​​​​
A structured cycle: priorities → materials & content → sales support → updates for banks/investors → review and planning for next month. No chaos, no random tasks.
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Can you help with tenders and commercial proposals?​​​​​​​
Yes. This is a core part of the service. We prepare and regularly update tender packages, commercial offers, presentations, and supporting materials used in real negotiations.
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How is this different from hiring a freelancer or a marketing agency?​​​​​​​
Most agencies sell activity (posts, ads, design).
We deliver outcomes — clarity, trust, and ready-to-use materials aligned with how real purchasing and financing decisions are made.
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What if we don’t yet have “polished” cases or materials?​​​​​​​
That’s normal. We work with real projects, process evidence, quality confirmations, and structured descriptions of actual work — not artificial showcase cases.
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What contract term do you usually work with?​​​​​​​
Typically 12 months or longer. In industrial and construction markets, trust takes time — sales cycles, tenders, and bank processes take months.
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How is pricing structured?​​​​​​​
A fixed €7,000 per month — predictable cost, no attribution debates, and full focus on execution.
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Why Millmark is easy to work with
We speak plain English.
No consulting buzzwords, no filler — just clear explanations and practical next steps you can act on.
We connect the whole picture.
We align your numbers, market reality, and messaging so your story is consistent for customers, banks, and investors.
Industrial thinking by default.
We’re built for manufacturing logic, production constraints, and long sales cycles — not cafés or early-stage tech startups.
Remote-first, time-efficient.
We work online, keep meetings purposeful, and focus on outcomes — not endless status calls.

We help you get investor-ready + targeted outreach support​​​​​​​

We help you run a disciplined outreach process once your Company Book is ready.
No mass emailing. No “spray and pray.” We focus on fit: who is relevant for your stage, deal type, and industry — and how to approach them with a credible package.


What you get

  • Targeting shortlist: a focused list based on thesis, ticket size, geography, and industry relevance.

  • Audience-ready materials: lender-style clarity for debt, growth logic for equity, and a clean structure for strategics/PE.

  • Decision-ready package: ownership, legal structure, numbers, and a document index in a format reviewers recognize.

  • Outreach support: intro messaging, follow-ups, and Q&A handling — consistent and documented.


Footer:
One credible package. The right recipients. A clean process.

How we work: async communication (mostly in writing)

We work primarily in writing — email and shared documents. It’s faster than endless calls and works smoothly across time zones. You get clear questions, clear answers, and a written record of decisions.


Why this works better

  • Saves time: no back-and-forth scheduling, no meetings “to prepare for the meeting.”

  • More precision: facts, numbers, and documents are collected in a structured way.

  • Language-friendly: you write in your language — we respond in the same language using professional translation when needed, while keeping materials consistent.

  • Full traceability: agreements, versions, and next steps are documented and easy to review internally.


We still use calls when they matter: kickoff, key decisions, and negotiation preparation.

About

Millmark helps industrial and construction companies become clear, credible, and deal-ready for the people who decide — major customers, banks, and investors.


We don’t make things look better. We make them understandable.


We work where decisions are driven by facts, structure, and operational logic — not slogans, aesthetics, or generic marketing. Our focus is on how your business actually works, how money flows through it, and how outsiders will read it.


We turn fragmented information — numbers, contracts, processes, history, and commercial logic — into a coherent story that can be used in real negotiations, financing processes, and large commercial decisions.


We typically work with:

  • Companies that already have real operations, orders, and complexity, but struggle to present themselves clearly to capital and large clients.

  • Growth-stage teams that want to build a fund-ready and customer-ready foundation from day one.


Our approach is engineering-minded and outcome-driven:

  • Clear positioning aligned with how banks and investors think.

  • Materials that reduce friction, cut questions, and speed up decisions.

  • A consistent narrative across sales, tenders, banking, and investment conversations.

  • Written-first collaboration that creates a documented trail of logic and decisions.


Millmark is not branding, not PR, and not “content for content’s sake.”
It is a structured system that helps you win larger deals, navigate capital discussions, and scale with clarity.

If your business is real, complex, and ambitious — Millmark is built for you.

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millmarkg@gmail.com